It’s the Friday before Father’s Day. You haven’t sent a gift and you missed the snail mail cut-off. When it comes to Mom, there’s always FTD, the “Forgot To Do” something earlier option. This doesn’t work on Dad. He taught you that play.
Overnighting a card is not an option. First of all, it would arrive on Saturday and would be opened prematurely because it is express mail. Then the judgement begins. How could my son or daughter be so frivolous as to spend $20 on postage? Where did I go wrong?
How about texting the old man a gift card? Better yet, schedule the text to be delivered on Father’s Day. Since 91% of all adults have their smart phone with them at all times and 98% of all texts get read, delivery is all but assured*. Dad would welcome a gift card to a nice restaurant or brewery and take pride in the direct and expedient approach. Picture him when the text arrives, looking around for someone to show, saying “how cool is that!”
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* http://bit.ly/1tMUih1